> Roundbuzz > SMS Marketing Re-invented? Introducing Location SMS!

SMS Marketing Re-invented? Introducing Location SMS!

White Paper Published By: Roundbuzz
Published:  Mar 13, 2013
Type:  White Paper
Length:  13 pages

SMS has continued to skyrocket in consumer adoption. However, many businesses are hesitant to use it as part of their marketing mix because they view it as another, more expensive push marketing channel. 

However, when coupled with location information, SMS can re-invent itself as a truly powerful in-bound marketing channel with measurement and analytics that are expected by digital marketers. Additionally, location based SMS does not require a mobile application. It therefore is available to all your customers delivering tremendous reach.

Learn how location SMS can help you engage your customers, real time, when they are at your place of business. Read actual case studies that show how businesses incorporated techniques such as in-store offers, and text check-ins, to encourage customer frequency and to drive in-store behavior.

Tags : 
sms marketing, text marketing, mobile coupon, location based marketing, mobile marketing, in-store marketing, text messaging, sms messaging, geo-fence, loyalty marketing, mobile loyalty, mobile rewards