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Increase customer lifetime value

White Paper Published By: Falcon Social
Falcon Social
Published:  Oct 30, 2015
Type:  White Paper
Length:  14 pages

In today’s marketing landscape, spreading messages and growing awareness is not enough. Building loyalty and creating a stronger overall customer experience are becoming key differentiators. Marketing leaders will be charged with integrating experiences across channels to build value. This paper looks at how to approach this critical strategic challenge.

  • Key touchpoints along the customer journey
  • Strategies for driving integration between departments
  • Examples and insights from leading companies

Tags : 
cross-channel marketing, customer lifetime value, customer journey, customer loyalty, social media marketing, social media campaigns, social media management software, social media tool, social media management tool, social media marketing tool