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5 Keys to Sports Fan Insight

White Paper Published By: IBM
IBM
Published:  Apr 21, 2016
Type:  White Paper
Length:  1 pages

Industry analysts expect North American sports industry revenue to grow at a compounded annual rate of 4.8% to reach $67.7 billion by 2017, with customer-generated data the most collected type of external data.1 IBM Fan Insight, a software as a service-based solution available in the IBM Softlayer Cloud, and offers sports teams the breakthrough customer intelligence they need to lead in their industry.



Tags : 
ibm, sports marketing, sports industry, fan insight, kpi dashboard