consumer experience

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Published By: Healthgrades     Published Date: May 12, 2020
When reviewing (and revising) your organization’s overarching strategic plan, it's essential to track consumers' interactions across touchpoints. Download this eBook to evaluate whether these seven imperatives sound familiar. First up: can you compete for consumer attention and market share by delivering personalized digital experiences?
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Healthgrades
Published By: Healthgrades     Published Date: May 12, 2020
As we reevaluate digital marketing strategies and service line priorities, it's time to find new ways to quickly capture and then capitalize on consumers' attention. It's a difficult proposition in any industry, let alone for a healthcare organization vying for new patients in a rapidly evolving landscape. Today's consumers expect a personalized experience relevant to their needs. Here are three tips for converting browsing consumers into patients by personalizing your website.
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Healthgrades
Published By: Healthgrades     Published Date: May 12, 2020
Today’s consumers expect an easy, convenient, and reliable online experience. Hospitals must deliver on this expectation—or risk losing business. A health system website plays an integral role in a patient’s overall experience, perhaps being one of the first impressions of the organization. Download this guide to key features of top-performing hospital websites and why you need them.
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Healthgrades
Published By: Healthgrades     Published Date: May 12, 2020
As the healthcare landscape continues to move toward a customer-centric approach, there’s a lot healthcare can learn from past retail success. More specifically, lessons from retail call centers offer the healthcare sector best practices to provide better personalization in their engagements with consumers and patients – before and after clinical and telehealth encounters. This guide explores three ways retail call centers provide experiences that healthcare leaders can incorporate to provide the personalization needed to impact consumers in today’s evolving healthcare marketing landscape.
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Healthgrades
Published By: Entrust Datacard     Published Date: Jun 23, 2020
Consumers love instant everything, especially when it comes to making purchases. And with instant issuance, there’s no reason for your customers to wait more than three minutes to get their debit or credit cards. Whether it’s for new accounts, replacement of lost or expired cards, or reissuance after a security incident or breach, issuing cards instantly creates a positive customer experience that ONLY 23 PERCENT of banks are providing. Instead of waiting for cards in the mail, consumers get the payment products they want on demand — and the issuer becomes the hero.
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Entrust Datacard
Published By: Resonai     Published Date: May 12, 2020
Retailers have struggled to collect sufficient in-store data to provide consumers with compelling brick and mortar shopping experiences. Today’s platforms that combine AI with AR are expanding possibilities in physical stores through increased automation, collecting and analyzing data, and delivering engaging, more personalized shopping experiences. Find out how these solutions are changing Retail.
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Resonai
Published By: Podium     Published Date: Mar 30, 2020
3 Reasons Your Business Needs It More Than You Think In the near future, businesses who don’t text will be looked at the same way as businesses without a website. Convenience is no longer a nice-to-have for consumers—it’s expected. In fact, nearly 80% of American consumers say that convenience is one of the most important elements of a positive customer experience. This guide covers how to offer: The most convenient interactions with your customers The speed to respond to customers’ demands The freedom to connect over your customers’ preferred channels
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Podium
Published By: Adobe     Published Date: Jun 16, 2020
Business-to-business buyers’ journeys can be complex, demanding digital strategies similar to business-to-consumer approaches in order to help sales organizations execute in the digital era. Customers will no longer accept a friction-filled customer journey fraught with tedious and inefficient manual processes. Every day customers and salespeople embark on redundant data entry, spanning everything from quotes and proposals to contracts and terms and conditions. The pressure to deliver differentiated customer experiences is essential as many organizations face significant disruption, such as the shift to subscription models and the ensuing focus on longer-term customer relationships. Download this ebook to learn more.
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Adobe
Published By: Comcast Business     Published Date: Feb 07, 2020
Financial services companies face multiple challenges that are driving the need for digital transformation (DX). For instance, online banks now represent a potentially powerful new competitor for traditional financial services companies. Also, the proliferation of mobile applications, spurred by the demands of new consumers with radically different views of how banking should be done, have added substantial complexity to how financial services are provided. This white paper explores the evolution of financial services offerings, the evolving demands of customers who expect frictionless experiences and the new requirements shaping how network infrastructure must evolve to meet these new demands.
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Comcast Business
Published By: Comcast Business     Published Date: Feb 07, 2020
Whether it is the use of a mobile app to look up a product to purchasing it through a voice interface device to posting video reviews of the product online, almost every aspect of the interaction between brand and consumer is via a layer of technology. Yet despite the ubiquity of technology throughout the customer journey, they still want human-like interactions with brands. Companies need to begin providing human-like interactions through technology with personalization and by providing customized marketing, products, and experiences that focus on personal preferences and needs.
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Comcast Business
Published By: Comcast Business     Published Date: Feb 07, 2020
Several forces are aligning to make work transformation a critical component of organizations' DX initiatives. A broad range of intelligent automation technologies are changing how we get work done. In addition, our consumer experiences are driving new expectations for the work environment, including personalization and frictionless access to resources, anytime and anywhere. This is exacerbated by our multigenerational workforces that bring differing needs to the workplace.
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Comcast Business
Published By: Dell EMC     Published Date: Aug 23, 2018
“While 3D design tools have been around for a while, the consumerisation of VR is opening-up visualisation options at an unprecedented rate. Visualisation has evolved to a level that allows designers to produce photorealistic images of products in natural environments faster and with more accuracy, enabling even faster time-to-market and allowing customers to experience the product for themselves – and all without real-world prototyping and modelling costs. This guide is designed to give you an overview of the latest developments in visualisation and introduce our new VR Centres of Excellence in Limerick, Cork, Paris, Frankfurt, Dubai, Santa Clara or Austin, where you can experience the benefits for yourself.” Rahul Tikoo Executive Director and General Manager Dell Precision
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Dell EMC
Published By: HERE Technologies     Published Date: Oct 02, 2019
How can brands create relevant, authentic advertising experiences with real-world location intelligence? Innovative brands and marketers are looking for data sets and services that contextualize consumer movements and habits in the world around them. Understanding location and its connection to customer behavior is key to increasing the effectiveness of retail campaigns and diving deeper into audience behavioral patterns. HERE enables relevant and authentic experiences through real-time location intelligence. As the world’s leading location platform*, HERE also shares its insights into the future of reaching customers on their mobile devices as they travel. *Souce: Ovum and Counterpoint Research annual indexes
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HERE Technologies
Published By: HERE Technologies     Published Date: Apr 03, 2020
Accurate, contextual location data is essential to providing customers with a compelling marketing experience. Knowing where your customers are, how to reach them and understanding their needs in those moments can be the difference between campaign success and failure. Have a listen to HERE location marketing experts Hervé Utheza and Jason Bettinger, along with Cami Zimmer (EVP Business & Marketing at Glympse), as they explain how to leverage location insights to create a more engaging customer experience. Learn how location technologies bring together the geometry of the world and the movements of consumers in order to to improve the consumer journey at each touchpoint of the shopping experience – from the first time they see the personalized promotion to the actual delivery of their purchase. View this webinar and learn: • How to innovate around location insights to create personalized experiences. • How location technologies help to refine segmentation, reduce waste and improve c
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HERE Technologies
Published By: HERE Technologies     Published Date: Nov 20, 2019
As retailers seek to improve the consumer journey both online and in-store, they are migrating from omnichannel marketing to a harmonized retail experience that orchestrates digital and physical channels to work in sync. Many retail brands are realizing that such harmony has now become essential to building loyalty and winning new consumers. Understanding the journey between where consumers live, where they work, where they play and where they shop provides a better overall awareness of the most relevant and dominant trends in consumer behavior. Retailers anticipating this behavior have many opportunities to optimize and enhance their: • targeted ads • hyper-personalized promotions • location-aware ordering capabilities • curbside pickup preferences • last-mile delivery visibility for customers Discover, via real-world examples, the myriad of ways real-time location data is being leveraged by retailers like Amazon, Walmart, Target and others to create hyper-personalized consume
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HERE Technologies
Published By: HERE Technologies     Published Date: Jan 31, 2020
White paperbased on a recent MarTech webinar sponsored by HERE Technologies It’s no secret that consumers are more likely to buy from a company offering personalized experiences. Yet many digital marketers still don’t understand how to use location data to deliver relevant offers.POI data and historic foot traffic patterns can provide deeper insights around audiences and markets. Download the white paper to find out how location-powered innovation throughout the whole customer journey – from the seeing a personalized ad to seamlessly ordering the item online and conveniently picking it up at the nearest brick-and-mortar store location – results in a remarkable customer experience that boosts brand loyalty. Read this white paper to learn: • how to innovate around location insights to create personalized experiences. • how refined segmentation techniques can reduce waste and improve campaign ROI • how to increase customer engagement by analyzing customer behavior • howadsquare
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HERE Technologies
Published By: Workplace by Facebook     Published Date: Dec 21, 2018
We believe people change organizations. So, we built Workplace by Facebook to empower them. Our mission is to unlock human potential by giving the world a place to work together. We do it by combining next-generation technology and easy-to use features to transform communications, culture, and workflows inside organizations of all shapes, sizes, and industries. Industries like retail. In this playbook, we’ll explore the new consumer expectations shaping the future of retail in EMEA. You’ll discover why great brand experiences for your customers start with great work experiences for your employees. Download this whitepaper now to learn more about the benefits of customer-centric collaboration tools like Workplace by Facebook. Then you’ll be ready to take the next step on your digital transformation journey.
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Workplace by Facebook
Published By: Workplace by Facebook     Published Date: Dec 21, 2018
We believe people change organizations. So, we built Workplace by Facebook to empower them. Our mission is to unlock human potential by giving the world a place to work together. We do it by combining next-generation technology and easy-to use features to transform communications, culture, and workflows inside organizations of all shapes, sizes, and industries. Industries like retail. In this playbook, we’ll explore the new consumer expectations shaping the future of retail globally. You’ll discover why great brand experiences for your customers start with great work experiences for your employees. Download this whitepaper now to learn more about the benefits of customer-centric collaboration tools like Workplace by Facebook. Then you’ll be ready to take the next step on your digital transformation journey.
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Workplace by Facebook
Published By: Workplace by Facebook     Published Date: Dec 21, 2018
We believe people change organizations. So we built Workplace by Facbook to empower them. Our mission is to unlock human potential by giving the world a place to work together. We do it by combining next-generation technology and easy-to use features to transform communications, culture, and workflows inside organizations of all shapes, sizes, and industries. Industries like retail. In this playbook, we’ll explore the new consumer expectations shaping the future of retail in APAC. You’ll discover why great brand experiences for your customers start with great work experiences for your employees. ?Download this whitepaper now to learn more about the benefits of customer-centric collaboration tools like Workplace by Facebook. Then you’ll be ready to take the next step on your digital transformation journey.
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Workplace by Facebook
Published By: Cherwell Software     Published Date: Apr 07, 2016
Recently awarded Best Sandwich Menu Variety from NRN’s Consumer Picks Survey, Jason’s Deli is known for providing healthy menu options and excellent customer service to millions of customers each year. Their goal is to delight customers and create a positive experience every time. The Jason’s Deli IT department is no different. IT sets the same high standards for service delivery as Jason’s Deli does in their restaurants. IT partners with all areas of the business and wants to be “easy to do business with.”
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best practices, customer support, business intelligence, business optimization
    
Cherwell Software
Published By: HERE Technologies     Published Date: Dec 06, 2018
Advertisers have made great strides in understanding consumers’ digital journeys. But in order to truly map the steps of the consumer – including bridging the journeys between digital and physical worlds – you need advanced location-enabled intelligence. Find out how precise real-world geometry gives you the context you require to create personalized consumer experiences with the HERE and Location-Based Marketing Association (LBMA) white paper. HERE Technologies gives you the location context you need to make sense of your dynamic user data. Mapping consumer movements to real-world elements such as points of interest, retailers and their building shapes allows you to observe consumer journeys to within meters, and deliver more timely, accurate campaign messages.
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location data, ad tech, location targeting
    
HERE Technologies
Published By: SAS     Published Date: Jan 17, 2018
Financial institutions (FIs) must support the channels and services that consumers demand in order to remain competitive with each other and with disruptive competitors. To that end, supporting account opening, delivering new transactional features, and facilitating payments through digital channels have become table stakes. Unfortunately, the speed and convenience that these capabilities afford is a benefit to consumers and fraudsters alike. To successfully prevent fraud while retaining the benefits of offering digital financial services, FIs must understand how fraudsters are exploiting these capabilities and fight fraud with customer experience in mind.
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SAS
Published By: SAS     Published Date: Jan 17, 2018
This RSR custom research report explores the impact of omnichannel methods on merchandising, marketing and the supply chain; specifically, what analytical capabilities address the challenges that omnichannel selling and fulfillment pose for retailers. Consumers today routinely begin their shopping journeys online, but complete their purchases in nearby stores, in their “home” stores or delivered directly to their doors. Retail analytics enables organizations to capture data from their customers' journeys. Retailers that successfully deliver relevant omnichannel experiences while gaining a more sophisticated understanding of demand (where and how it is initiated) will enhance their brands’ value and create compelling and profitable customer relationships.
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SAS
Published By: Mobify     Published Date: Apr 14, 2015
Over two-thirds of US consumers under 50 say they would be happy if shopping evolved into a mobile-only experience, recent survey research found. Is your brand designing its mobile experience for a near future in which you may be engaging with your customers exclusively via smartphone, tablet or watch? In this guide, we draw on our experience creating mobile shopping experiences for some of the world’s leading brands to help you optimize the design of your mobile presence and improve engagement with your customers. Design matters for mobile. The user experience of your website and app can make the difference between driving revenue and driving customers away.
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mobile shopping, mobify, customer experience, customer retention, mobile-only experience
    
Mobify
Published By: Oracle     Published Date: Feb 24, 2015
30 seconds or less. The average length of time that consumers spend reading or listening to online marketing communications . Marketers today are now equipped with the strategies and technologies to better capture consumer attention. To do this, they need to orchestrate individualized customer experiences across the digital channels. Read on for a statistical profile of today’s distracted consumer, followed by actionable tips for effectively communicating and converting this new type of consumer.
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oracle, marketing, consumers, attention, message, distractions, communications, conversions, expectations, profile, experiences, individual, brand advocates, interactions, technology
    
Oracle
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