driving sales

Top-performing marketing leaders understand the need to allocate their time and resources across the entire spectrum of marketing, acknowledging that an effective marketing strategy goes well beyond just driving demand for sales.

This guide shows you how to leverage content marketing to position your firm as top-of-mind trusted source. Result: more qualified leads, more sales.

KnowledgeTree helps companies use and improve their best collateral. Sales teams get collateral that closes deals. Managers identify what's effective. And Marketing makes collateral that drives more sales.

Today’s tech savvy consumers are continually driving organizations to deliver a modernized shopping experience. To achieve this, retailers are pushing the edge on developing non-traditional ways in delivering sales messages. One of the best ways to engage shoppers with an in-store digital presence is through modern adaptive signages. Modern signages enable two-way interaction between customers and businesses, tapping onto cutting-edge technologies such as sensors and analytics to respond to customer behavior—helping retailers customize content on the fly. Find out how Giada Technology leveraged on Intel® processors to power up their cloud terminals to pre-process signage, sensor, and mobile data to efficiently exchange information with the cloud. Retailers are better positioned to present contextual promotions to the shoppers, delivering benefits of lesser wait-time and increased customer satisfaction.