market analysis

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Published By: Salsify     Published Date: Mar 15, 2019
Branded product pages on the digital shelf have become incredibly important both as a sales and marketing channel. For that reason, most brands are putting time and resources into improving the content of their product pages. But how exactly does content impact the numbers every business relies on? Read this report to get deep statistical insights on how product page content impacts search ranking, online market share, and sales overall. This study includes a range of analyses to help you quantify the actual sales value of your brand's product content using a variety of methodologies, including: An analysis of more than 500,000 Amazon search results pages A full-year examination of 60,000 Amazon product pages across 78 brands working with Salsify Data and stories from individual Salsify customers that invested in product content optimization Salsify is the product experience management platform for thousands of brands and retailers worldwide.
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Salsify
Published By: Akamai Technologies     Published Date: May 05, 2017
Web applications are valuable tools for businesses of all sizes. These applications enable businesses to communicate with customers, prospects, employees, partners, and other information technology (IT) systems. By definition, web applications must be open, interactive, and accessible at all times.. This report, authored by Frost & Sullivan analysts, takes a comprehensive look at the current Web Application Firewall (WAF) vendor landscape and analyzes the current web application threat landscape and how vendors will scale to face it.
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web applications, waf, ips
    
Akamai Technologies
Published By: Zendesk     Published Date: Jun 29, 2018
In the global market for customer service software, Zendesk is once again recognized as a leader in the 2018 Gartner Magic Quadrant for the CRM Customer Engagement Center. Every year, Gartner conducts a thorough analysis of service providers in the customer service and support application space. We believe the Gartner Magic Quadrant for the CRM Customer Engagement Center report provides valuable information for business leaders who seek technology solutions for interacting and engaging with their customers. Zendesk can again be found in the 2018 report’s Leader quadrant, which we consider a reflection of the success of our 125,000 customers, including enterprise clients like Airbnb, Tesco, and the University of Tennessee. The past year alone has included a number of significant milestones for us, including the release of AI-enhanced features for self-service and surpassing $500 million run rate in revenue. As our customer base continues to grow, we strive to be a dynamic vendor for bus
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Zendesk
Published By: Pega     Published Date: May 25, 2016
Organizations are constantly turning to IT solutions to streamline their operations and processes and gain efficiencies. Business Process Management solutions is one area gaining traction inside enterprises as they look to making their workflow more effective and more capable to an ever changing business environment. According to Gartner, BPM-platform-based case management frameworks are configurable "apps" meant to help solution architects accelerate the delivery of unique and flexible case management solutions. Gartner evaluated 11 providers in this growing market segment including Pegasystems. Download this Gartner Magic Quadrant analysis for BPM platform-based case management frameworks and gain a better understanding of the solutions offered by each BPM vendor.
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business optimization, business strategy, network management, business applications, best practices, business process management, solutions
    
Pega
Published By: Pega     Published Date: May 25, 2016
Adapting to changing market dynamics is not easy for any enterprise-class organization. To stay competitive, companies not only must adapt different go to market and customer service strategies but also embrace internal business process and workflow changes, which in many cases can be more difficult. Enter Intelligent Business Process Management Suites (iBPMS). According to Gartner, iBPMS compress the observation-to-action-to-outcome cycle, and help business transformation leaders, business process directors and solution architects establish a fluid capability to handle big change. Gartner evaluated 15 iBPMS vendors including Pegasystems. Download this Gartner Magic Quadrant analysis and gain a better understanding evolving iBPMS market and the solutions offered by each iBPMS vendor.
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business optimization, business strategy, network management, business applications, best practices, business process management, solutions, enterprise management
    
Pega
Published By: Adobe     Published Date: Apr 23, 2018
Adobe article that condenses/highlights key findings from the Econsultancy Digital Marketing in the Financial Services and Insurance Sector 2017 Study, an in-depth, 5000+ word report covering FSI executives’ opinions on: – General trends in retail banking, investment banking, and insurance – Internal structures their companies are using to execute digital transformation – The biggest threats/disruptions in the industry – The biggest priorities in 2017 (leaders are focusing on both customer retention and customer acquisition, mainstream is focusing just on customer retention) – Main sources of sales and leads (digital + mobile are steadily increasing sources) – Digital marketing budgets & investment areas (leaders are investing more in digital marketing automation and analytics) – Use of the cloud and AI to automate analysis and marketing – The importance of multichannel personalization – Innovation in the types/formats of products/services provided (leaders are focusing on i
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Adobe
Published By: Collaborative Consulting     Published Date: Dec 20, 2013
The explosion of Big Data represents an opportunity to leverage trending attitudes in the marketplace to better segment and target customers, and enhance products and promotions. Success requires establishing a common business rationale for harnessing social media and determining a maturity model for sentiment analysis to assess existing social media capabilities.
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collaborative consulting, big data, social media, customer sentiment, influence sentiment, govern sentiment, maturity model, generate revenue, media promotions, measurable influence, maturity level, data management, data center
    
Collaborative Consulting
Published By: Entrust Datacard     Published Date: Apr 26, 2017
Research in the SSL/TLS security market points to a growing need for securing web applications with high assurance certificates issued by a reputable Certification Authority (CA). The integrity of the CA and the extended services offered through a certificate management platform (CtaaS) can produce a truly secure IT environment for website transactions according to industry analysts, Frost & Sullivan, in their in-depth analysis, SSL/TLS Certificates Market, Finding the Business Model in an All Encrypt World. Organizations want to avoid the negative publicity associated with security breaches and customers want to be assured of data protection when making online transactions. In this condensed report, catch the highlights of current industry trends and the ever important need to secure your server with a reputable CA.
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Entrust Datacard
Published By: Oracle     Published Date: Mar 28, 2017
The complexities of distribution make it a most daunting challenge. Indeed, for hoteliers, mastering it might be akin to finding the industry’s Holy Grail. Consider the task’s many facets: Maximizing exposure to attract new customers and establish presence in markets, both near and far, requires contracts and integration with an everchanging cast of OTAs and metasearch companies. Evaluating voluminous amounts of data for rate management practically defines “paralysis by analysis.” And demonstrating online capabilities that can adapt to the ever-changing demands of today’s consumers – who expect everything to be faster, better and cheaper than yesterday.
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cloud, distribution, hoteliers, oracle
    
Oracle
Published By: ThingWorx     Published Date: Dec 03, 2015
By all accounts, the Internet of Things (IoT) is a vast, fast-developing opportunity for the enterprise and everyone connected to the enterprise. This IoT market analysis roundup by Postscapes shows the wide range of numbers that represent the IoT market.
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thingworx, iot developer, enterprise, postscapes, software development, knowledge management, enterprise applications
    
ThingWorx
Published By: Oracle     Published Date: Nov 14, 2016
This webinar shows how to get instant clarity with stunningly visual analysis and self-service discovery using Data Virtualization Cloud Service.
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marketing analytics, cloud, cloud computing, virtualization, cloud service, cloud, analytics, oracle
    
Oracle
Published By: CA Technologies_Business_Automation     Published Date: Jun 29, 2018
Gartner’s Continuous Delivery Automation Magic Quadrant (MQ) analyzes the current market solutions and their effectiveness in responding to the demands of the modern business. The MQ is created on a tool’s ‘ability to execute’ and its ‘completeness of vision.’ When assessing CA Continuous Delivery Automation, Gartner highlights its ability to ‘provide scalability, resilience, security and enterprise management connectivity.’ The analysis also goes much deeper to cover the strengths, weaknesses and various nuances of all the automation products on the market.
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CA Technologies_Business_Automation
Published By: WNS     Published Date: Jun 21, 2017
'Innovatively growing a consumer base, especially non-users' can be a challenging task for a CPG organization, looking for growth strategies in a world of discerning loyalty and fragmented markets. WNS designed a personalized consumer analysis framework that enabled a CPG major to successfully target non-user target segments, and enabled a two-fold growth in consumer base and revenue from sales.
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consumer survey, data set, u&a studies, analysis, non-users, price optimization, brand affinity, cpg
    
WNS
Published By: Splunk     Published Date: Aug 17, 2018
Imagine a world where incident alerts arrive 30 minutes before problems even begin — you’d actually have the power to prevent outages and deliver a truly seamless experience to your customers. Sound impossible? Think again — the right AIOps (Artificial Intelligence for IT Operations) solution can help you maintain uptime, reduce manual incident-management tasks and increase productivity.
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it event management, it event management tool, event logs, aiops platform, what is aiops, aiops vendor, market guide for aiops platforms, guide for aiops platforms, monitor end to end, itoa, aiops, predictive analysis, machine learning, event correlation, event management, it operations analytics, it analytics, ibm watson, hp monitoring, hp operations manager
    
Splunk
Published By: Splunk     Published Date: Aug 17, 2018
IT organizations are now responsible for delivering seamless customer experiences while preventing outages and managing an increasing number of systems. With growing responsibility placed on IT, there is an opportunity to drive strategy for company-wide business processes and operations. Companies using machine data powered platforms like Splunk collect disparate data types to quickly troubleshoot and monitor systems. By adding predictive capabilities, IT can glean critical insights for the business and develop strategic initiatives on issues that matter. Download the white paper “Embracing the Strategic Opportunity of IT” to learn how to: Enable a business aware IT organization Unlock operational efficiencies Solve problems with predictive analytics
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it event management, it event management tool, event logs, aiops platform, what is aiops, aiops vendor, market guide for aiops platforms, guide for aiops platforms, monitor end to end, itoa, aiops, predictive analysis, machine learning, event correlation, event management, it operations analytics, it analytics, ibm watson, hp monitoring, hp operations manager
    
Splunk
Published By: Splunk     Published Date: Aug 22, 2018
The world of artificial intelligence (AI) has finally arrived at the doorstep of IT operations. As organizations move toward using both big data and machine learning functionality to support a variety of IT operations, processes and tasks, artificial intelligence for IT operations (AIOps) platforms have emerged as a one-stop solution. Gartner has released a “Market Guide for AIOps Platforms” that provides findings about the AIOps industry and its latest developments. Download your complimentary copy to: *Gain insight into the developing industry of AIOps and its future *Learn how to optimize IT operations powered by machine learning to drive business value *Compare different AIOps platform vendors and their range of capabilities
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it event management, it event management tool, event logs, aiops platform, what is aiops, aiops vendor, market guide for aiops platforms, guide for aiops platforms, monitor end to end, itoa, aiops, predictive analysis, machine learning, event correlation, event management, it operations analytics, it analytics, ibm watson, hp monitoring, hp operations manager
    
Splunk
Published By: Intel     Published Date: Dec 13, 2018
Technology plays a key role in online shopping, where online retailers gain a greater understanding of their customers through data from their browsing and purchasing habits. Today, when consumers shop in brick-and-mortar stores, they expect the same personalized and responsive service. To help retailers achieve this level of service, a combination of hardware and software—Intel® Vision Accelerator Design products, cameras, AI deep learning video analysis technology— do the work for you. Uncover how Advantech system uses the Intel Vision Accelerator Design with Intel Movidius VPU to drive • Overall store performance such as the number of visitors and transactions, point-of-sale data, sales per shopper and the store’s ranking, and can distinguish traffic patterns by weather and time of day • Traffic and sales analysis for better staff allocation and marketing-event planning • Store heatmap analysis for more precise merchandise placement and product promotion
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Intel
Published By: Oracle Marketing Cloud     Published Date: Oct 05, 2017
Marketing automation is quickly becoming a competitive necessity for most organizations. According to a recent Demand Gen Report, 42% of b2b marketers identified marketing automation as the tool they plan to test or deploy in 2016—beyond predictive analysis, account-based marketing, lead nurturing, and attribution modeling. Download this white paper to discover how to use marketing automation to attract, engage, and convert buyers across all marketing channels by streamlining workflow, monitoring social, and managing content.
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Oracle Marketing Cloud
Published By: ABB     Published Date: Oct 31, 2018
In 2017, Europe produced more Of its electricity from solar, wind and biomass resources than from coal. Today's market is more volatile, with greater variability in energy sources due in large part to the desire to reduce environmental damage. The European Union (EU) is on track to achieve its 2020 goal of reducing greenhouse gas emissions by 20% compared to 1990 levels l by reducing its reliance on carbon-based power. This paper examines the five most critical variables that investors, developers, and others must recognise in the due diligence process before investing in a new power generation project in Europe.
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energy industry, power market analysis, investor advice, digital technology, automation technology
    
ABB
Published By: Dun & Bradstreet     Published Date: Apr 21, 2016
When the right approach is applied, analytics can drive more effective marketing strategies. While marketers understand the role analytics plays within the organization, most are not leveraging analytics to really drive enterprise performance. We surveyed 100+ business leaders to understand the state of analytics maturity across today’s leading organizations, uncovering common challenges teams are facing in their quest to use data and analytics to deliver a competitive advantage. What We Uncovered: - 73% of analytic professionals claim to work for an analytically-driven company - Only 42% of companies have a strategy for using analytics across the enterprise - Just 38% of companies share results of their analytic insights outside their department - 81% of organizations rely on 3rd parties for at least some portion of their analysis Download the report to learn how marketers, like yourself, view themselves in light of using analytics to drive their business.
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hoover's, marketing strategies, analytics, data
    
Dun & Bradstreet
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