strategy

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Published By: Micron     Published Date: Oct 14, 2016
While software is essential to any big data strategy, it is not enough. Organizations must transform their infrastructure based on innovation in storage and memory to align with the increased need for faster, real-time decisions. Download this white paper to learn more.
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Micron
Published By: Veracode     Published Date: Oct 26, 2016
Web and mobile applications are now top attack vectors for cyber attackers, accounting for more than a third of data breaches. As a result, securing the application layer has now become a high priority for enterprises. Enterprise application security testing solutions for Web, native, cloud and mobile applications are key to this strategy. In the latest Gartner 2015 Magic Quadrant for Application Security Testing, Veracode has been positioned as a Leader for the third year in a row based on our completeness of vision and ability to execute in the AST market. Download the report for more on why Veracode's automated cloud-based service is in Gartner's “Leaders” quadrant.
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veracode, gartner, magic quadrant, application security testing, security, application security, enterprise applications, business technology
    
Veracode
Published By: Sprinklr     Published Date: Nov 22, 2016
A whitepaper that details why user generated content is important, and using UGC in your marketing strategy
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user generated content, ugc, marketing strategy, social media strategy, social strategy, ugc strategy, ugc marketing strategy
    
Sprinklr
Published By: Sprinklr     Published Date: Nov 29, 2016
A whitepaper that discusses the impact of social media on customer service models, and how companies need to shift their strategy to effectively manage customer experience.
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customer service, customer experience, customer retention, voice of the customer, social customer service, social customer care, customer care
    
Sprinklr
Published By: Progress     Published Date: Oct 09, 2017
Tailoring experiences for customers is critical to make your business standout. Customization works well for organizations that want to enhance their standard customer experience but don’t have the necessary tools or strategy for in-depth personalization. Learn about the 5 best practices for customizing websites and the 5 biggest challenges marketers face while customizing their websites.
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Progress
Published By: CrowdStrike     Published Date: Feb 01, 2017
The frequency of “mega breaches” continues to rise at an alarming rate. In fact, crippling incidents involving tens of millions of customer records, theft of highly valuable intellectual property, and related criminal activity have become commonplace. This report asserts that many such breaches could be prevented by deploying next-generation endpoint protection technology in concert with an aggressive proactive hunting strategy. This potent combination provides the most effective means to reduce attack surfaces and defend against advanced adversaries.
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CrowdStrike
Published By: Carbonite     Published Date: Aug 02, 2017
Every day, a new product launch promises speed, efficiency or savings for businesses eager to stay a step ahead. But if you’re an IT pro, and it’s your job to onboard the new system, the allure gives way to practical considerations: How are you going to move all that critical data—including dependencies, settings and custom configurations—from one system to another so it all talks to each other the way it’s supposed to? Whether you’re tackling a oneoff project or looking to improve your in-house skills, these eight tips for mastering migration will help you form a strategy, determine costs and find technical solutions to ensure successful migration no matter what platform you’re on or which one you’re moving to.
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migration, technical solutions
    
Carbonite
Published By: Carbonite     Published Date: Oct 12, 2017
Today it is possible, even for smaller organizations, to establish both backup and full-fledged hybrid data protection under one robust onsite/offsite underpinning. ESG has four recommendations to assist such organizations as they try to pursue a disk-to-disk-to-cloud data protection strategy in the right way, with particular consideration for EVault by Carbonite.
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evault, midsized businesses, data protection strategy, hybrid data protection, backup, recovery
    
Carbonite
Published By: Pure Storage     Published Date: Sep 13, 2019
"Your key to a successful hybrid cloud design Description Enterprise adoption of cloud has become mainstream, with most businesses choosing a hybrid cloud approach. A unified hybrid cloud stitches together on- and off-premises cloud resources so you can benefit from agility and scalability of public cloud while getting the performance, cost and security benefits of private cloud. This paper covers: Why businesses choose a unified hybrid cloud architecture. How you can gain the full benefit of a hybrid infrastructure. How app modernization on/off premises can position you for success. Why the data layer is critical to bridging the cloud divide. Download this 451 Research paper to learn about things to keep in mind when designing a successful cloud strategy.
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Pure Storage
Published By: Virgin Pulse     Published Date: Jul 28, 2017
This new guide, Winning Workplace Wellbeing: A Five-step Guide, provides a blueprint for workplace wellbeing success. Featuring actionable tips and expert advice from Dr. BJ Fogg, Dr. Ron Goetzel and other members of the Virgin Pulse Science Advisory Board, this guide will help you boost your wellbeing strategy. Download the Guide to learn: The five key steps to wellbeing success Tips from recognized experts Introduction to the Value on Investment (VOI) model
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workplace success, wellbeing, value on investment, human resources
    
Virgin Pulse
Published By: RedPoint Global     Published Date: May 11, 2017
Marketing organizations are often limited in their ability to progress marketing tactics from single channel to cross-channel and real-time customer engagement. While marketing organizations might have a robust customer engagement strategy in place, often times there is a gap between their strategy and their ability to execute, with the right personalization and context that customers prefer. Over 62 percent of customers are always-on and readily addressable, but marketers aren’t implementing the right strategies to reach them. This eBook discusses data-driven marketing tactics that can help marketers mind the gap – bridging customer strategy and ability to execute, with the right personalization and context that customers prefer.
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customer engagement, customer data, customer data platform, data quality, customer data management, customer experience, data-driven marketing
    
RedPoint Global
Published By: Oracle APAC ZO OD Prime Volume CX ABM Leads June 2017     Published Date: Jul 18, 2017
By creating a connected field service ecosystem, organizations can increase their response time, reduce mean time-to-resolution and eventually, power a more predictive service model. This will enable a new level of field service productivity and cost-savings from increased efficiencies. Organizations will also be able to provide exceptional customer experiences consistently. Customer disruption and asset downtime will be minimized, and organizations will be able to empower their field service resources with insight into the issue before they arrive at the customer site. All thanks to a unified field service and IoT strategy.
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internet of things, iot, daily activity, industry innovation, field service, organization management, device efficiency, telecommunications
    
Oracle APAC ZO OD Prime Volume CX ABM Leads June 2017
Published By: Oracle APAC ZO OD Prime Volume CX ABM Leads June 2017     Published Date: Jul 18, 2017
If you’re looking to improve sales performance, optimize ecommerce, implement marketing automation, expand social media, deliver better customer service, or utilize accurate Configure-Price-Quote (CPQ) – it’s all Oracle. And, the icing on the cake? All of these solutions are integrated, but modular. We offer a breadth of solutions that you can not only buy individually, but can also easily integrate with existing or additional solutions as your business needs grow. Adapt your customer experience strategy to new technology in Forrester's navigate the future of CRM in 2017 Report.
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mobile, artificial intelligence, chatbots, internet of things, integrated suite, cloud solutions
    
Oracle APAC ZO OD Prime Volume CX ABM Leads June 2017
Published By: Oracle APAC ZO OD Prime Volume CX ABM Leads June 2017     Published Date: Jul 18, 2017
Mobile is undoubtedly changing both our personal and professional lives. Customer service organizations should decide on a strategy to bridge the gap between mobile behavior and customer service. This requires a strategic review of value drivers, combined with a tactical search for relevant use cases. Don’t fall in the “we need an app for everything” trap — some users need big screens, some users don’t. Some need a rich experience, others just need basic functions. Your strategy must take all of these dynamics into consideration.
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data search, mobile devices, customer service, organization optimization, employee expectations, opportunities, global oracle data centers, data center traffic
    
Oracle APAC ZO OD Prime Volume CX ABM Leads June 2017
Published By: Oracle APAC ZO OD Prime Volume SCM ABM Leads June 2017     Published Date: Jul 12, 2017
Corporations today are focused on employee engagement – but the task of keeping employees engaged is not that easy. Recent research shows that 38 percent of the respondents to PwC’s Annual CEO Survey see effective performance management as a critical factor when they were asked “what aspects of their talent strategy would make the greatest impact on attracting, retaining and engaging the people you need to remain relevant and competitive.”1 Achieving simultaneous growth in top-line revenue and bottom-line profitability has come, and likely will continue to come, through greater levels of workforce efficiency.
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cloud, cloud computing, performance management, survey, employee engagement, efficiency
    
Oracle APAC ZO OD Prime Volume SCM ABM Leads June 2017
Published By: ADP     Published Date: Nov 20, 2017
Ready to take the big leap? Here are the key tactics your business needs to create a successful and safe growth strategy.
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ADP
Published By: Google     Published Date: Aug 05, 2019
This Forrester Wave report provides an analysis of 12 most significant Database-as-a-service (DBaaS) providers. These vendors were evaluated against 27 criteria, grouped into three categories: Current Offering, Strategy, and Market Presence. Read the report and find out how each provider measures up in their market as Leaders, Strong Performers and Contenders.
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agile, database solutions, forrester, database security, data management
    
Google
Published By: INT_AstuteIT_ABM_DoubleTouch_BENELUX     Published Date: Feb 23, 2018
In the beginning, the marketing landscape was easier to navigate, with just a few select channels to reach your customers through. However, as it constantly evolves, this landscape is quickly becoming a fragmented world. In the frantic scramble to become king of the hill, marketers grab hold of as many channels as they can, but often without an overall strategy to pull together one uniform message. The result? They spread themselves thinly across multiple channels, which results in shattered messaging.
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customer, journeys, marketing, channels
    
INT_AstuteIT_ABM_DoubleTouch_BENELUX
Published By: ServiceNow     Published Date: Aug 20, 2018
A comprehensive service visibility strategy with automated infrastructure discovery and service mapping gives a clear view into business-critical services. Quickly locate potential problems before downtime happens. Learn best practices to develop your service visibility framework. Read this eBook.
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ServiceNow
Published By: ServiceNow     Published Date: Oct 22, 2018
A comprehensive service visibility strategy with automated infrastructure discovery and service mapping gives a clear view into business-critical services. Quickly locate potential problems before downtime happens. Learn best practices to develop your service visibility framework. Read this eBook.
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service, business, infrastructure, remotely, servicenow
    
ServiceNow
Published By: ServiceNow     Published Date: Mar 13, 2019
A comprehensive service visibility strategy with automated infrastructure discovery and service mapping gives a clear view into business-critical services. Quickly locate potential problems before downtime happens. Learn best practices to develop your service visibility framework. Read this eBook.
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ServiceNow
Published By: TIBCO Software     Published Date: Aug 14, 2018
According to Forrester Research, "Enterprise data virtualization has become critical to every organization in overcoming growing data challenges," with faster access to connected data, self-service, and agility among the many benefits seen. In this report, Forrester analyzes past research and Forrester Wave reports, user need assessments, and vendor and expert interviews to evaluate the offerings of top vendors in enterprise data virtualization. In compiling the vendor rankings, the report reviews the current offering, strategy, and market presence for the 13 most significant vendors. They discuss where TIBCO ranks in the evaluation and positions TIBCO Data Virtualization as a leader in enterprise data virtualization Read The Forrester Wave™: Enterprise Data Virtualization, Q4 2017 report to learn more.
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TIBCO Software
Published By: Cloud Blue     Published Date: Jan 29, 2019
A successful go-to-market (GTM) strategy is critical to succeed in the digital economy. Learn what goes into the three stages required to build, implement and launch a successful XaaS GTM plan--and how much faster you'll get there partnering with CloudBlue.
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Cloud Blue
Published By: Splunk     Published Date: Aug 17, 2018
IT organizations are now responsible for delivering seamless customer experiences while preventing outages and managing an increasing number of systems. With growing responsibility placed on IT, there is an opportunity to drive strategy for company-wide business processes and operations. Companies using machine data powered platforms like Splunk collect disparate data types to quickly troubleshoot and monitor systems. By adding predictive capabilities, IT can glean critical insights for the business and develop strategic initiatives on issues that matter. Download the white paper “Embracing the Strategic Opportunity of IT” to learn how to: Enable a business aware IT organization Unlock operational efficiencies Solve problems with predictive analytics
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it event management, it event management tool, event logs, aiops platform, what is aiops, aiops vendor, market guide for aiops platforms, guide for aiops platforms
    
Splunk
Published By: Splunk     Published Date: Aug 21, 2018
Due to recent cyberattacks, security operations centers (SOCs) have had to focus on a holistic and cohesive security strategy by consolidating the right people, processes and technology to mitigate and remediate attacks. This white paper, “The Five Essential Capabilities of an Analytics-Driven SOC”, dives into the necessity of SOCs to be analytics driven and how it helps IT and business leaders assess their own risk levels. Download this white paper to to learn about: *How advanced analytics and machine learning are now critical hallmarks of the modern security platform *How proactively hunting and investigating threats can shore up defenses *Why adaptive security architectures, like Splunk’s, are needed to prevent, detect and respond to attacks in today’s security landscape
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Splunk
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