user engagement

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Published By: IBM     Published Date: Oct 10, 2013
IBM MobileFirst is designed to enable organizations turn their interactions into an opportunity to drive return on engagement and investment. IBM combines deep industry expertise with mobile, analytics, cloud, social and security technologies. This can help enterprises capture new markets, efficiently extend their businesses to mobile employees, customers and business partners and maintain the integrity of their assets.
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ibm, mobilefirst, business in motion, mobile enterprise, user interactions, return on engagement, return on investment, roi, capture new markets, security technologies, mobile employees, customers, business partners, mobility importance, maintaining relationships, business integrity, employee integrity, wireless
    
IBM
Published By: Cisco     Published Date: Nov 30, 2016
It's important to be prepared for any meeting ó and online meetings are no exception. The value of video conferencing and webinars is well established. But online meetings have different things to consider than when meeting in-person. Users responding to an IDG Research Services survey cited technology challenges, reliability of network connections, and participant engagement as the top obstacles that they face when collaborating online
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Cisco
Published By: Gigya     Published Date: Jun 06, 2014
This white paper will go over three ways user anonymity can negatively affect ROI for businesses and lead to poor customer experiences.
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gigya, anonymity, user data, social networking, social networks, customer engagement, customer experience, user insight, business intelligence
    
Gigya
Published By: Clicktale     Published Date: Jul 06, 2015
Learn why new designs trends aren't always better for engaging visitors. Discover how visitors actually interact with websites, sometimes contrary to what you think. Leverage psychological insights to increase engagement.
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website design, user experience, user interface, digital customer experience, website elements, website layouts, web design, web page design, user engagement, a/b testing, manufacturing
    
Clicktale
Published By: Clicktale     Published Date: Oct 14, 2015
As marketers, we rely on metrics to measure our success or failure. But how effective are traditional analytics? When metrics canít see beyond the mouse click, how can we understand what the people behind the screen are experiencing? How can we know what happened before the click, or what happens after? ClickTaleís newest eBook will show you how Digital Customer Experience metrics help you look past the numbers, and understand what your customers and visitors are really experiencing on your website. Download Digital Customer Experience Metrics: Uncovering the Behavior behind the Numbers now, and start turning metrics into actionable understanding!
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engagement metrics, engagement optimization, website optimization, web analytics, website analytics, website engagement, user experience, user interface, digital customer experience, user engagement, a/b testing, customer experience, customer experience metrics, data analytics, marketing data, data insights, analytics software, enterprise
    
Clicktale
Published By: Clicktale     Published Date: Oct 27, 2015
Forms can make or break your business goals. How do yours stack up? In our newest e-book, How Forms Can Confuse, Confound and Chase Your Customers Away, we take a look at some common form pitfalls. Check it out!
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conversion optmization, forms optimization, website optimization, web forms, website analytics, website engagement, user experience, user interface, digital customer experience, user engagement, a/b testing, customer experience, form optimization, checkouts, data insights, analytics software, enterprise
    
Clicktale
Published By: EmailDirect     Published Date: Nov 12, 2009
Insider information pertaining to deliverability changes affecting email sent to Yahoo, Hotmail, AOL and Gmail. Find out how authentication, domain reputation and user engagement metrics will affect your email delivery in 2010. It's not all about your IP's anymore!
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emaildirect, email marketing, emarketing, gmail, yahoo, aol, deliverability, email, inbox, spam, dkm, engagement
    
EmailDirect
Published By: Localytics     Published Date: Jul 18, 2014
This 28-page ebook gives app developers & marketers the best practices, use cases and how-to steps required to boost user engagement and personalize app experience.
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in-app messaging, push messaging, messaging best practices, in-app marketing, push marketing, user analysis, app personalization, personalize app, engage users, app user engagement, app engagement, engagement campaigns, measuring campaign, app campaign, user segments, segment app users, user retention, retain users, user value, lifetime value
    
Localytics
Published By: Localytics     Published Date: Jul 18, 2014
Whether your business model is driven by in-app advertising, purchases, or paid subscriptions, driving your revenue is fundamentally dependent on personalization and engagement. The metrics are available, but identifying which are the most important for tracking engagement and are the most actionable can be tricky.
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app metrics, app measurement, app users, app screenflow, track users, user segmentation, segment user, user retention, retain user, user acquisition, acquire user, lifetime value, user value, engage user, user engagement, session length, session interval, time in app, measure app user, app user metrics
    
Localytics
Published By: Localytics     Published Date: Jul 18, 2014
In this 29-page eBook, written for people new to app marketing, you'll learn how to run app marketing campaigns that increase engagement, ROI and lifetime value.
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app marketing, mobile marketing, app marketing guide, mobile marketing guide, market an app, push messaging, push marketing, in-app messaging, in-app marketing, user engagement, a/b test, ab test, app marketing best practices, android app marketing, ios app marketing, iphone app marketing, segment users, engage users, market app, message user
    
Localytics
Published By: Yottaa, Inc.     Published Date: May 09, 2014
Increasing user engagement is a primary goal for any website, but measuring it isnít easy. "User engagement" means different things to different businesses. This free guide defines 10 critical user engagement metrics every business can use, along with web benchmarks and tips. Find out what each of these metrics indicates about your siteís user experience, and where your site stands among the wider web. All of these metrics can be found within free testing tools you likely use already, like Google Analytics and Websitetest.com. Start measuring your website engagement today - download guide here!
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user engagement, conversion optimization, cro, conversion rate, bounce rate, cart abandonment, traffic, web performance, performance monitoring, benchmarking, ecommerce, m-commerce, mobile commerce, mobile optimization, google analytics, a/b testing
    
Yottaa, Inc.
Published By: Yottaa, Inc.     Published Date: May 09, 2014
If your website takes longer than 3 seconds to load, it's already losing revenue. Case studies from dozens of companies like Amazon and Google prove that page load time has a direct link to metrics like cart abandonment, page views, and conversion rate. In short, speeding up page load times through web performance optimization (WPO) may be the most efficient way to increase the ROI of your website. This guide covers the many ways that improving web performance can impact your bottom line, so that youíre equipped to prove the ROI of improving your siteís performance. Download the free guide now!
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roi, conversion rate, page optimization, web performance optimization, wpo, front end optimization, feo, content delivery network, cdn, radware, user engagement, amazon, google, steve souders, page load time, hosting provider, mobile optimization, m-commerce, e-commerce
    
Yottaa, Inc.
Published By: SmartFocus     Published Date: Apr 22, 2015
With 1.75 billion people worldwide owning a smartphone, your customer will now have constant connectivity. Therefore to be successful in your marketing campaigns, it is vital to understand the mobile user experience and ensure all parts of your campaign are mobile optimized. Donít do this and you could reduce customer engagement and even worse, loose your best customers to your competitors. Our easy to implement mobile marketing tips can help add value to your campaigns and give you the edge.
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mobile marketing, personalization, contextualization, customer journey, customer behavior, customer experience, customer engagement, customer relationships, marketing strategy, campaigns
    
SmartFocus
Published By: Boomtrain     Published Date: Mar 29, 2016
Learn how to get more value out of your traffic by turning nameless visitors into loyal, engaged subscribers.
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audience development, user engagement, audience engagement, audience retention, user retention, content personalization, email personalization, web personalization, behavioral data, anonymous users
    
Boomtrain
Published By: Boomtrain     Published Date: Mar 29, 2016
CBSi's VP of Product and Thrillist's VP of Technology discuss their strategies for boosting engagement and driving reader loyalty.
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audience development, user engagement, audience engagement, audience retention, user retention, media analytics, content analytics, content personalization, email personalization, web personalization
    
Boomtrain
Published By: Epicor     Published Date: Mar 19, 2015
Mobile user access to ERP and other back office systems has become a core requirement as organizations seek operational efficiency and deepening customer engagement. Without mobile access, system users are disadvantaged by needing to return to a desktop, often after a job is completed, to enter data relating to that job and get information about other jobs. Frequently that information is not entered at all and become more of a hindrance to user adaption of your ERP investment.
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mobile access, erp, office systems, customer engagement, wireless, data management, business technology
    
Epicor
Published By: Aberdeen Group     Published Date: Nov 13, 2015
This report examines the pressing need to break down data silos due to the damage they cause to analytical initiatives and user engagement. Read this report to find out more.
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customer acquisition, marketing leads, marketing challenges, marketing messages, contact management, data science, demand generation, email marketing, inbound marketing, lead generation, lead intelligence, market research, integrated marketing, lead nurturing, marketing analytics
    
Aberdeen Group
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